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Hongli Joosten-Ma, Jennifer Cakir, and Diana Perra

A strategic ecosystem model to accelerate win-win solutions within the value chain

Systemic co-design has great opportunities to develop interventions supporting the large societal transition challenges, including a sustainable and circular society.  It is used to engage stakeholders and end-users, but is there a way to further accelerate the change?  How do we ensure that there is a strong business case for every actor/player in the value chain to adopt the responsible solutions that would help to scale up business and societal success?

This session introduces the Ecosystem Success Accelerator (ESA),  a strategic ecosystem model that offers a quantitative approach to accelerate change by ensuring that innovation delivers a solution that creates demand from the end user and is able to deliver on the demand throughout the value chain.

It complements systemic design thinking by offering a model that not only considers the needs of the diverse group of stakeholders involved within an ecosystem but creates and validates win-win business cases.

It focuses on the key actors in a value chain and how to help them operate as a cohesive system, considering the needs and developing win-win solutions for each actor. Practical case studies of how the approach works in real-life will be shared including within the clothing and agriculture industry.

The session will also include a workshop in which participants will get first-hand experience in how the model can help to facilitate effective, sustainable and responsive solutions that meet the needs of all communities involved.

KEYWORDS:  ecosystem model, accelerating success, multi-actor value proposition, value chain success, Ecosystem Success Accelerator

Presentation dates


Expertisenetwerk Systemisch Co-design




Citation Data

Author(s): Hongli Joosten-Ma, Jennifer Cakir, and Diana Perra
Year: 2023
Title: Scaling Up Business and Societal Success with the Ecosystem Success Accelerator
Published in: Proceedings of Relating Systems Thinking and Design
Volume: RSD12
Article No.: pre-release
Host: Georgetown University
Location: Amsterdam, NLD
Symposium Dates: October 6–20, 2023
First published: 3 July 2023
Last update: no update
Publisher Identification: ISSN 2371-8404
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