Atharva Mandhare | Kriti Khadia | Sakshi Patil | Viswak Raja | Yash Chaware
Shri. Praveen Nahar, Director, NID | Mr Sahil Thappa, Product Design Faculty
Video Description >
National Institute of Design
Ahmedabad, India, 2019
Being the world’s second-largest force in arms and strength, The Indian Army imports most of its arms, technology and innovation strategies. This project explores different ways of co-creating opportunities, with a system design approach for the Indian Army. We inquired how design thinking approaches can facilitate better decision making and planning.
Our vision is to include Design Thinking and Human-Centric approach with technological developments, to broaden the spectrum of design in the Indian Army.
Watching movies like LOC Kargil and Border, made us wonder what it is like to become a soldier. Hearing The Jawans keeping their lives on the line for the country, made us wonder what we can contribute to the army!
Hello! We are a group of five young product designers from National Institute of Design, Ahmedabad who share a common interest and curiosity to learn how the Indian Army works. While discussing how multiple professions like engineering and medical play a specific role in the army, we questioned, “How might we as designers play a role to make our country’s defense future-ready?” Our curious minds focused on exploring The Indian Army with a systemic design approach. This inquiry tinkered the idea, “Can there be a post for a ‘Designer’ in Indian Army?
Concept of the giga map
The Giga Map represents the process journey of this project divided into six phases. It has topographic illustrations which represent defense on land i.e. Army, with a camouflage theme and colors of Indian Army. The overall look is “Method in Madness”. The information seems hidden and confusing, yet it is organized if one sees it closely. The concept is based on ‘camouflage in the battlefield’ where everything seems like chaos when soldiers camouflage in the trees and the bushes but, when observed closely, one can understand the planned positions and each soldier playing a designated role.
Reading the map
Please refer to the demarcation in the image while following the steps below for better understanding.
- Step-1: Read the introduction of the project_top left corner.
- Step-2: Read the legend to understand the meaning behind the colors_top right corner.
- Step-3: Read different phases of the project’s process journey starting from left. Read the details of each phase in each chunk marked in blue.
- Step-4: Read the application of the outcomes at different levels of army_bottom of the map.