Chawalgatha: Creating awareness about the indigenous rice crops of India through communication design -191


Saurabh Tewari and Raina Singh

The paper here illustrates the communication design project, Chawalgatha, that attempts to showcase how indigenous knowledge plays a vital role in sustainability. The project encourages people for its significance in protecting, preserving and promoting them to address climate change. The study employs the qualitative research approach with one of the grassroots environmentalists from the region, Padma Shri Babulal Dahiya. The paper focuses on the practices from Central India’s Baghelkhand, where the wide varieties of rice are still available and practised on the field, which Dahiya has highlighted through his unique activism. Dahiya is known for his initiative in preserving rice and other food crops through his investigation of Bagheli folk literature. The research aims to create awareness of indigenous knowledge systems within environmental education and communication design discourse. It underscores the sustainable indigenous practices and folktales related to rice from India.

The paper first explains the need for the project and the methodology of understanding the context through narrative research. It then develops the design through product ideation and development. It constructs the visual language through the rooted pragmatics of the Gond art tradition from Central India, along with employing a papercraft technique to develop a unique visual design on ecological conservation.

Keywords: agricultural sector, systemic design, sustainable practices, indigenous knowledge, Gond art, communication design, indigenous rice, indigenous practices

Pre-proceedings drafts are available for RSD11 participants to review. The corresponding paper number is at the end of the title. The papers have been peer-reviewed, and the authors have made revisions. Following RSD11, authors will have a final period to revise their work from the feedback received at RSD before the proceedings are formally published.

Posted September 2022 content is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. This permits anyone to copy and redistribute the material in any medium or form according to the licence terms.

Suggested Citation Format (APA)

Author(s) (20XX). Article title. Proceedings of Relating Systems Thinking and Design (RSDX) Symposium.