James Stauch
Over the past decade and a half, design practitioners have increasingly embraced (or at least been curious about) systems thinking and associated tools, concepts, and frameworks. My background in environmental design—transdisciplinary, applied, and critical of the status quo—was integral to leading me to see the world through a systems lens. But while both design and systems thinking are core 21st-century competencies, they both contain baggage from the past.
The 55 Minutes is a 20-chapter compendium of systems tools, concepts, and frameworks, aimed at practitioners working in a wide range of fields, industries, and disciplines. Inspired by Einstein’s aphorism that in order to solve a problem—if given an hour—one ought to devote the first 55 minutes of that hour to thinking deeply about the problem. Yet, design processes— much like planning, policy development, venture creation, or other forms of invention and intervention—tend to focus disproportionately on the last metaphorical “5 minutes.” Despite this, there is a natural symbiosis between design and systems thinking that is explored across different themes and techniques in the book. These range from understanding phenomenological inputs (the user experience) to patterning and pattern sensing, to testing safe-to-fail iterations.
In this hybrid presentation and discussion, I highlight how designers can...